Audience Development Lead

Audience Development Lead 

Dubai, UAE (Hybrid) 

Who we are... 

GlobalData operates an intelligence platform that empowers leaders to act decisively in a complex, changing world. 

By uniting proprietary data, human expertise, and purpose-built AI into a single, connected platform, we help organizations see what’s coming, move faster, and lead with confidence. 

Our solutions are used by over 5,000 organizations across the world’s largest industries, delivering tailored intelligence that supports strategic planning, innovation, risk management, and sustainable growth. 

Why join GlobalData? 

GlobalData is at a pivotal point in its growth journey, and we need curious, ambitious, courageous people to support us in achieving our vision to deliver intelligence that transforms uncertainty into opportunity for the world’s most successful organizations.​ 

Our big ambitions mean that life at GlobalData is fast paced, entrepreneurial and rewarding. Working together in an intellectually challenging environment, where learning is super-charged to keep us on our toes, the highly stimulating, fast-paced, global environment we operate in, and our bold ambitions result in unique learning opportunities for our people. 

The role… 

We are looking for a confident, commercially minded Audience Development Lead to help grow and strengthen participation across our events, awards, webinars and thought leadership programmes. 

This role is responsible for identifying, engaging and building relationships with senior decision-makers across the Middle East and key international markets, including C-suite executives, government representatives, project owners and industry leaders. 

The successful candidate will play a critical role in ensuring MEED's events and content programmes attract the right people, creating value for our clients, sponsors and audiences. Success comes from understanding business challenges, communicating value and building trusted relationships with senior stakeholders. 

What you’ll be doing: 

• Audience Engagement & Relationship Building 
• Identify and engage senior business leaders across key industries 
• Build relationships with C-level executives, government stakeholders and industry influencers 
• Conduct outreach through phone, email and LinkedIn 
• Clearly communicate the value of MEED's events, awards and content programmes 
• Secure participation from high-quality attendees across events, roundtables, webinars and awards 

Guest Event & Programme Delivery 

• Support guest experience across flagship events, webinars and industry roundtables 
• Ensure participation aligns with event objectives and client expectations 
• Maintain accurate records of engagement activity and attendance forecasts 
• Provide regular progress updates against targets 

Awards Participation 

• Identify organisations and projects suitable for award submissions 
• Encourage participation through relationship-led engagement 
• Support prospective entrants through the submission process 
• Help improve representation across industries and categories 

Market Research & Targeting 

• Research companies, sectors and decision-makers 
• Build targeted prospect lists aligned to event objectives 
• Monitor market developments and identify new engagement opportunities 
• Continuously improve audience quality and relevance 

Process & Performance 

• Manage activity through CRM and project management systems 
• Maintain organised workflows and accurate reporting 
• Contribute ideas to improve outreach processes and audience engagement 
• Work proactively to identify opportunities and overcome challenges 

What we’re looking for… 

• Excellent spoken and written English 
• Confident and professional telephone manner 
• Comfortable speaking with senior executives and decision-makers 
• Strong communication and relationship-building skills 
• Highly organised with strong attention to detail 
• Self-motivated and proactive 
• Comfortable working to targets and deadlines 
• Strong research skills 
• Experience in events, media, sales, audience development, recruitment, business development, stakeholder engagement or customer-facing roles 

What Success Looks Like: 

• Consistently delivering high-quality audience participation 
• Building strong relationships with senior stakeholders 
• Maintaining accurate and organised workflows 
• Contributing ideas to improve audience engagement processes 
• Supporting the commercial success of MEED's events, awards and content programmes 

In addition to a rewarding career, we support our GlobalData colleagues with a range of benefits across health, finances, fitness, travel, tech and more. To find out more about the roles and benefits on offer in your region, visit careers.globaldata.com  

GlobalData believes strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, we are proud to be an Equal Opportunity Employer. GlobalData is determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, race, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable. 

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